| Last year, the Italian graduate student Mauro Zedda was in Alfenas, Minas Gerais, to collect information on Ipanema, object of his thesis in Economics. The research, submitted to the Universitá degli Studi di Cagliari, emphasized not only the company’s organizational and productive aspects but also its marketing, exports, and commitment to ethics. “Ipanema is an example to be followed by companies in Italy and in the world”, stated the author. |
